Our Design Blog

When it starts to get below freezing and you have a windchill factor that will freeze you like a popsicle where do you go ride? Elaine Derrick of Promoto Promotions has you covered at the Clark County indoor arena. With a full event schedule that lasts fall all through winter hundreds of riders flock to Clark County indoor for the chance to compete as well as practice.

We made it out to a practice and race event to support our Hybrid sponsored rider Mark Studebaker (#343) we were hoping to get more footage or Mark himself but filming an event like this was a little more chaotic then we had planned for. With several motos happening very quickly setting up for shots at multiple angles can get tricky. Luckily we had a full support from our Hybrid team, with filming support from Jared Cooper, Kyle Tomita, Cyntia Cooper and Kelly Nation getting footage was easier to manage. Kyle Tomita and John Cooper also helped get some photography of the event.

Very soon we will be shooting a rider profile video for Mark Studebaker so keep an eye out!

One of the last local drift events of the year, PARC Full of Drift was another fun-filled Sunday slide session. The conditions were good, though cold; most were bundled up in layers of hoodies and jackets. Kyle Pollard (Formula D Driver) made it out to test his car in a few good shakedown runs, and the turnout was solid.

There aren't too many places like PARC (Pat's Acres Racing Complex). The Canby, OR kart track has been used for many things, but only for the past year have you been able to hear the sounds of turbo 4-cylinders with a few sixes and eights blipping their way around the course sideways.

Our videographer Loren Haleston has been capturing many of the PARC events to date on video, but this time Jared Cooper decided to take a spin behind the lens! Armed with a Canon 5D and Final Cut Pro, Jared braved the cold to get some quality footage and put it together in an impressive first showing.

Be sure to check out our project display on Behance.net as well!

The Tone It Up girls have a question for you. What features would you like to see in their upcoming mobile app?

We're building a Tone It Up app, and Karena & Katrina want to know what functions would serve you best. The app will be available on both iPhone and Android, and will likely include things like nutrition logs, TIU updates, exercise tips and who knows what else? Help Karena and Katrina give you what you need to succeed by throwing in an idea or two!

MalikCo is one of our latest high-profile clients. We've recently been working hard to finish up their custom website, which is a massive improvement on the old one. The focus is on design; we needed to create a clean, high-end business style site for MalikCo to give clients a quality showing.

Our graphic artist John created the design from scratch using Photoshop. We use Adobe programs for many of our projects. Photoshop for layouts and compositions, Illustrator for logos and some graphic designs and even Premiere Pro for some of our video editing!

Our goal was to create a high-end look with impactful imagery and well-written text. We're pleased with the outcome, and MalikCo is very excited to go live with the new site!

As a full-service digital creative agency we offer a broad range of services. One area we've recently added is the realm of multimedia. Our team boasts multiple skilled photographers, a top-end videographer who knows his trade better than the back of his hand and several aspiring videographers who show great promise.

Our involvement in motorsports often leads to event media coverage and car photoshoots. Many of these take place in the Pacific Northwest, but we have recently done media work in Las Vegas and Los Angeles as well. We plan to branch out more next year, increasing our media exposure and workload.

Recently we were given the opportunity to shoot this gorgeous 2009 STI in a local setting. Sunday afternoon proved a great time for the shoot, and the season is perfect; falling leaves add a certain magic to the scene, providing additional viewer interest.

When you're shooting a car it's important to cater to your subject's traits; particularly the look and feel. This STI has a dark, elegant appearance which demands the same of it's surroundings. In a brightly-colored setting it would look garish and out of place, so with placement and post-processing we created a soft-toned, muted scene around the car.

All photos and editing by Jared Cooper.

A recent project of ours has been creating a website for PDX Mini, a Portland-based car club for Mini owners. They want to create a online community destination for club members to post pictures, buy and sell cars and see what's going on. We just finished designing the site layout and they love it!

One of the benefits of working with Hybrid is choice. When we design something we create multiple versions based on your preferences. You then get the opportunity to compare the designs, collect feedback from your colleagues, then tell us which you prefer and what changes need to be made. We give you the best client experience possible; if we think there is another viable design option, we'll make it so you can choose!

Upon request we flew our rendering artist John out to Oahu to explore the historical buildings on Makai Ranch/Kahuku Marconi wireless station, where the birth of the wireless telegraphy was embraced. He spent 3 months surveying Jeremiah III Henderson's property on the North Shore. John took lots of photos throughout the property, getting well acquainted with the RCA building.

Once he had finished collecting shots with a variety of angles and rooms, John got to work. He designed each piece of the RCA building in 3D, even including such details as the shingles on the angled roof surfaces. His tools of choice were SolidWorks, 3ds Max and V-Ray for final rendering.

Jeremiah Henderson's goal is to show investors the potential these buildings have when completely restored. It may take some work, but the end result is impressive!

John, upon model completion: "In all honesty this was one of my most favored projects. To see this rundown facility restored with 3ds Max & V-Ray was breath taking."

Seeing these renderings only fueled Jeremiah's determination with this project. He knew it had potential, and now he can begin envisioning specific possibilites for the property.

Jeremiah's plan is not only to restore these historical buildings but to develop the land to an agricultural paradise with resources such as windmill energy. His approach is to make good use of environmentally friendly materials and resources.

John's rendering allows viewers to truly see the value in the history of this land. What began as a communication building in the age of the telegraph can now undergo a transformation to become something new and relevant once more.

3D rendering is one of the many services we offer. We have a full range of 3D software for any need, from product and building design to complete game environments. If you need something rendered please contact us for a free quote!

One of our Hermosa Beach clients, Silvio's Brazilian BBQ, recently decided to step up their online presence. Their delicious food and drink offerings bring authentic Brazilian flavor to a family BBQ setting; an inviting combination which works wonders.

Silvio's commissioned Hybrid for a video and custom website complete and we are proud to deliver! This unique restaurant's new website will be complete with food and drink menus and a custom CMS (content management system) which will allow easy updating and maintenance. The video was shot by Hybrid videographer Loren Haleston on-location during our recent video tour.

Be sure to take a look at our project display on Behance and stop by Silvio's for some amazing food!

Loren Haleston & Hybrid Games present Eyeprize Machines! We've partnered with Eyeprize in developing two brand new video games for their revolutionary touch-screen arcade system. (click here for game information)

Our latest project with Eyeprize was a video to showcase their machines running our games. Members of the Hybrid team headed to Santa Barbara to meet with Eyeprize owners Aaron Pelto and Doug Nelson. Loren Haleston was the lead videographer for this impressive piece which features both Hybrid Games' titles - Saving Planet Blearth and Ball Slice. The video was shot at Zodo's bowling alley in Goleta, which provided a nice ambiance for the setting.

Be sure to check out our project display on Behance, and watch for an Eyeprize machine with Hybrid Games titles coming to a venue near you!